The Modern Era Job of Krishen Iyer

Krishen Iyer is an individual out of California with the instinct to thrive in the 21st century. As a present partner with Managed Benefits, he is directly responsible for researching and cultivating modern day advertising campaigns. His education background includes time at Grossmont College and San Diego State University, where he earned a degree from the later institution. To this day, he remains an active figure in the community on his downtime, in addition to the work he performs through his job. He elaborates on his career approach in a recent ideamensch article.

Managed Benefits is a modern day organization designed to bridge the gap between firms and their audience. They help to create relevant marketing solutions for companies to remain competitive in the modern age. Krishen Iyer has access to a lot of data due to advancements in technology. He knows the best method to a good marketing campaign is communication. Having a discussion with the client, and bouncing ideas off his team, often leads to solution neither party would have originally considered. Krishen Iyer’s natural curiosity for the world around him gives him in the edge to challenge ideas he encounters.

A typical day for Krishen Iyer can vary slightly, but there several tasks he plans for each day. Client interfacing and technical development are critical parts to each day to remain competitive, and remain relevant to the client’s specific needs. During the slower hours, he can be found researching recent marketing trends to figure out how to use new ideas. Krishen Lyer’s work ethic encourages him to make his daily schedule as productive as possible.

Krishen Iyer works in a position that is only possible in this era. He saw a need to help companies thrive and compete in a time period where audience engagement is vital.

Invite Market America To Your Wedding

Wedding season is just around the corner, making it more important than ever to check on your health, your weight, your stress levels and work hard towards getting all those ducks in a row.


Market America has geared up to help young brides and grooms make their wedding day as glorious as possible by contributing to the wellness factor of weddings. Yes, beyond the frills, the bows, the lace, the flowers, the fancy cuisine, the liquid refreshments, the fancy invitations, someone out there (that would be TLS joining forces with Market America) is concerned that you also get your weight to a healthy number and actually walk up the aisle with a healthy smile, not just a giddy one.


Weddings are all about planning: You spend a year planning; you may even hire someone to help you plan for the big day. You plan how many guests and which ones – remembering which distant uncle deserves an invitation, even though he doesn’t show up to anything (then allowing for the possibility that he might show up anyway). You plan a glorious meal with all the fancy mints and the garnishes that nobody eats – except a few people eat them, anyway, so you have to plan for that, too). You have to remember to invite someone to officiate – the captain of a cruise ship will do, but they are probably all booked up, so you’ll have to go with the default invitation to your local clergyman or woman.

All that and more: Hire a band, find a suit, a tux or a gown that will have the crowd gasping. All the above.


So, who, besides your doctor (who doesn’t get invited) is concerned that you will actually come through this event in good shape?


Weddings, it turns out, are very, very stressful. So much so that there is actually a fair chance that either the bride or groom will actually get sick because of the heavy level of stress involved.


The research was done back in 1967 by two researchers, Thomas Holmes and Richard Rahe, who decided to figure out what are the most stressful events in the average lifetime. They looked through 5,000 medical records and began to see patterns, from which they formulated the Holmes and Rahe Stress Scale.


They started by assigning the death of a spouse or a child the score of 100 and see where that got them. Divorce came in second on the list with 73 points. Marital separation earned 65 points, imprisonment 63. Death of a close family member also earned 63 points, personal injury 53 points and marriage 50.


There you have it. Marriage is supposed to be a good thing, but even happy events can be stressful. Marriage is No. 7 on the list of most stressful events in the course of a lifetime.


Now, here’s where the problem really lies: For stressful events with scores above 300, according to the Pain Doctor website, you have an 80 percent chance of coming down with some kind of illness following the event. (Unusual events, such as natural disaster, war, violent incidents can ratchet up the stress score, but they’re not on the list of events that occur in the average person’s lifetime.)


Jumping to the heart of the matter, with scores under 150, like marriage, you have a 30 percent chance of becoming ill after the event, simply due to the stress involved.


Here comes Market America and TLS to the rescue with a stunning package for brides, grooms, parents of the bride or groom, those maids of honor and gentlemen comrades of the groom, which TLS (the folks who bring you “find your fit”) call the TSL Bridal Boot Camp.

TLS simply says “Say ‘I Do!” with a healthier you!”


Does this mean you have to go to boot camp – really? Right before your big day, you have to ship out to some isolated army base and learn to run the survival course? No, not quite.


The TLS Bridal Bootcamp Package is sold in three convenient programs, a 4-week, 8-week or 12-week kit that is designed to get you in shape fast, faster or even faster in a manner that will hopefully counter all the stress that comes with planning and pulling off that big wedding day.

Frankly, you want to be slim, trim and healthy for your big day. Yes, it’s a day where just looking good will pull you through – and slim and trim is where you want to be. But what’s the point of looking great if you are putting yourself into an unhealthy situation in order to do so?


The Bridal Bootcamp program starts with a 4-week, 8-week or 12-week supply of TLS CORE, which you will find comes in very handy, given it is a supplement designed to work as a fat and carbohydrate inhibitor.


Online reviews of this product shout out the benefits. Not only has it been attributed to helping people lose weight, but it is viewed by customers as a way to combat cravings head on. One customer wrote, the cravings did not always go away, “but rather than give in to them, I just observed their presence, but took no action to satisfy the craving.”


Certainly, you don’t have to be walking up an aisle to say “I do” in the near future to see the benefits of that.


Depending on the package you chose, the Bridal Bootcamp program also comes with a TLS Nutrition Shake – in Creamy Vanilla or Chocolate Delight. And, given you are trying to eat less and put your body through the stress of weight loss, potentially putting some critical nutritional needs on the back burner, the program includes a variety of vitamin and mineral supplements, including the Isotonix Multivitamin product (without iron), Isotonix OPC-3, a so-called “super-antioxidant” product, and a NutriClean 7-Day Cleansing and Detox System, which is designed to promote immune health and promote healthy nutrition absorption as well as detoxify the liver and maintain digestive health.


Excuse me, are we still talking about weddings here?


Yes, indeed. But someone is thinking outside of the box here, actually thinking about the health of the bride and groom, not just the superficial stuff like flowers and a good rumba band. Maybe you need to lose weight anyway, wedding photos or no wedding photos. Maybe you just need to have a product that helps make up for the powerful factor of stress that can result in a post-wedding collapse because you took care of everything else, but forgot to take care of yourself.



Felipe Montoro Jens: The International Business Man of Brazil

Felipe Montoro Jens is from Sao Paulo, Brazil. He is an established business man, who also works with infrastructure construction buildings. He has served the international community for twenty-five years. His experience has led him to work across the world, including the United States, Brazil, United Kingdom, and Portugal. Felipe has gained a superior education and holds an undergraduate degree from Getulio Vargas Foundation, a prestigious business school located in Brazil. There, he studied business and then proceeded to another University. He enrolled in Arizona State University, Thunderbird School of Global Management. This facility is the top institution for global business training. After his education, he begin to move quickly through the business world. Felipe has earned many promotions and board affiliations, while working for many global companies. His hard word, dedication, and innovative ideas led to many decisions on major infrastructure projects. Read this article at about Felipe Montoro Jens

One of the infrastructure building projects that Felipe is part of, is called The Metropolitan Housing Company of Sao Paulo. The construction of this development will provide 34,000 new housing units in Sao Paulo. It will take six years to complete, starting in the year of 2018, and ending in the year of 2023. Felipe’s role in this project, is the Infrastructure Project specialists, which he is hoping to generate over 100,000 jobs. Joao Doria, is the mayor of Sao Paulo. He is very positive and excited about the project, since Brazil is in a period of economic recovery.

In addition to the Housing Company project, Felipe Montoro Jens has partnered with many different agencies to help with environmentally safe water removal from towns in Brazil. Because of his experience in infrastructure and development, Felipe has helped provide safe and clean water, along with removing waste. This removal will aide to improvement of life in many Brazilian regions. Felipe has also provided time working with government departments to find cost saving measures to benefit towns, cities, and companies that he has been affiliated with.

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Fortress Investment Group: A Competent Leadership Journey of CEO Randal Nardone

In the sector of Asset Management, Fortress Investment Group is considered as one of the most successful in growth, and the best to go for in matters about alternative assets in liquid hedge funds, credit funds, and or private equity. The remarkable performance of the firm since it was established in 1998 has won it the title of the world’s largest, and the leading alternative asset managers.

In essence to the firm’s blooming, Randal Nardone, also referred to as Randy, is one intellectual leader who has facilitated it, backing from his competent skills and decades of experience. He was one of the firm’s founders and is currently serving it as the CEO, Principal, and Director. Mr. Randy has been able to serve as the Principal of the Fortress’ management committee since its establishment; from which he then joined the board. Read the article at to know more about Randal.

Following his commitment and outstanding leadership, Randal Nardone was welcomed to the Board of Directors of Fortress Investment Group in 2006, a post he has been able to retain of up to today. After about five years, 2011, his responsibilities for the firm were extended, and he was offered a position as interim CEO for up to July 2013; after which, later in the year, he was aggrandized to a full CEO- a title he is still holding as of now.

Before he had joined the Fortress Group, CEO Randal Nardone used to serve several other firms, of whom truly enjoyed his impressive management capabilities. For one year, May 1997 – May 1998, he was able to serve UBS Group, where he served as the Managing Director. Before joining UBS, Mr. Randy served BlackRock Financial Management as Committee Principle.

Additionally, following his higher studies, where he had studied B.A. in Biology and English at the University of Connecticut, and Juris Doctor Degree at Boston University School of Law; Randal Nardone was an associate and executive committee member at Thacher Proffitt & Wood Law firm.

While he’s ensuring everything is in order and on a smooth running at Fortress, Randal Nardone has been able to serve on a few other boards, including of Florida East Coast Holdings Corp, and also that of Springleaf Financial Holdings, LLC.

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Stream Energy Shows That Texas Cares

Stream Energy, of Dallas, Texas, has been known to get involved in charitable causes for over a decade. Donations in resources and time to organizations in the state and across the country has been part of their identity. Having realized this, the company announced that it is taking the next step and formalize their philanthropic activity with the creation of their own foundation, Stream Cares.

While Stream Energy has worked with bigger charities in the past, notable foundations like the Red Cross and Habitat for humanity, they’re looking to use their new charity office to work with grassroots organizations to do good works at home in Texas.

Companies across the US are known for being quite charitable. An overview of American businesses found that they gave away nearly $19 billion to charities and specific functions in various parts of the world. While this sum is sizable it doesn’t account for the amount given towards sponsorships, in the promotion of organizations or causes, or donations that come directly from employees. Additionally, most companies do not have their own in-house charity to formalize this philanthropic activity.

Stream Caress looks to continue this tradition of a giving business but will do so with a formal strategy in mind, deciding when to give, when to hold events and where, and which organizations to work with as an extension of the company. Stream Energy sees this new office as an extension of their direct-selling energy business, and expects the activity there to reflect on the company’s reputation.

With nearly one and a half million people, Dallas is one of Texas’ more populated cities. Dallas is also suffering from a developing problem of homelessness, something that has increased by 24%. Workers at Stream Energy are engaged on this issue and have sought ways to address this. Stream Cares finally found an effective partner in the Hope Supply Co., a foundation that helps the homeless across Northern Texas.

These foundations joined together to host A Splash of Hope, a day at the water park for 1,000 homeless children to play with volunteers, get fed, and receive financial assistance and resources.

This is an important step for Texas. Though Stream Energy has been involved in charities before, Texas is one of the least charitable states in the country, ranking near the bottom of the list of generosity. Stream Energy sees this foundation as a first step in getting the corporate community in their state to take charity seriously and consider giving back as just good business.

Quality Contractor in the Name of Aloha Construction

Awarded the BBB Torch Award for Ethical Business Practices and Giving Back to the Community, Aloha Constructors has also gone ahead and received the backing of Dan Bernstein, a radio announcer in the area. Aloha Construction is a family owned home renovation and construction company. Founded in 2008 by David Farbaky, it is located in Lake Zurich, Illinois. The company received the honor of the BBB Torch awards, which recognizes companies that have in-depth leadership, business practices and maintain as well as portray social responsibility. The company is bound to grow if what Shervin Pishevar twitted does not come to fruition.

The Torch award had six categories that a company had to fulfill to win the award. The winning company must show ethical leadership practices, ethical management practices and communication of these ethical practices organizational commitment to the community and other surrounding businesses. The company demonstrated all these characteristics and thus were able to qualify for this award.

Shervin Pishevar is convinced that there is an imminent crash of the market but Aloha company exhibits its achievements through their 9-step roofing process, their certification from the Vinyl Siding Institute and its qualified professionals. The company boasts of being licensed, insured and bonded. Applying a 10-year warranty to all of its customers. The award gave the company an A-star rating from the Better Business Bureau (BBB).

Community Outreach

With regards to its community outreach, the company impacted the Lake Zurich community by contacting a family through the Omi Youth Services and partnering with Learning Express, gave the family, a shopping spree. Another instance is when the company gave $2000 to Camp One Step for children who have cancer. Such improvements may not convince Shervin Pishevar that the economic market will remain stable for long.

This alliance gave the company an endorsement from Chicago’s 670 The Score, radio announcer, Dan Bernstein. During the community outreach to Camp One Step, the announcer was able to work with staff members from Aloha Construction. Dan also started the ‘Building Better Communities’ campaign to give back to the city. Through this, Mr. Bernstein was able to partner the Illinois State University Athletics Department to Camp One Step.

Aloha Construction then pledged to donate $5 for every score made by both the men’s and women’s basketball team from the ISU, giving a total donation of $1965 to Camp One step. The good work done during this period earned Aloha Construction their endorsement deal on the Chicago 670 The Score.

In his Twitter rant, it would have been interesting to know what Shervin Pishevar would say about Aloha.

Flavio Maluf Supports the Idea of Tax incentives

Flavio Maluf has a keen interest in the topic of interest and high tax burdens that Brazilian companies face on a daily basis. Far too many businesses find it very difficult to stay afloat let alone make a profit under the burden of such heavy tax burdens. Tax incentives, on the other hand, makes it possible for companies to gain a substantial advantage

Flavio Maluf began his career at Eucatex in 1987, and he has worked there for thirty years. Maluf’s uncle, the former president of the company wanted him to join the executive branch in 1996 so Flavio Maluf graduated and obtained his Mechanical Engineering degree for the Armando AlvaresPenteado Foundation. He got the coveted presidency position in 2005, and he has been working hard to make the company successful ever since. Read more about Flavio Maluf at Blog do Ronco

He strongly supports the Fiscal Incentive Laws which effectively support the community and businesses through various funding programs such as health programs, technological advances, social programs, and scientific research. It doesn’t mean that companies will spend less on taxes, but they will be able to distribute their money in order to do the most good in order to support the development of society.

He has substantial experience in turning smaller opportunities into jumpstart companies such as Eucatex. He has already arranged an exchange with Duratex earlier this year, and the deal is estimated to bring in about $60 million that will benefit both companies involved in the transaction.

Flavio Maluf is all about seizing the right opportunity at the right moment, and he’s all for tax incentives. Such incentives like reductions, compensations, rewards, and exemptions are commonly given by public administrations and can stimulate communities. He’s an entrepreneur at heart and market leader and is always on the lookout for a bright investment in the future.

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Market America’s Question of the Week: How Much Do You Spend?

One question that might cross your mind when thinking of seizing an Unfranchise business opportunity at Market America is where do you and your neighbors and friends (and relatives) spend money?

Even from reputable sources, figures vary. The widely respected website The Motley Fool (well respected despite its name) says, for example, that the average Americans gross income in the United States is $67,564 and that the average federal tax bill is $9,655. On top of that, the average total tax bill is $20,944, including sales, property, state and county taxes – and every other tax you can name.

That would mean the average American has $46,620 left in their pocket to spend after taxes. And very little of that, as most of us can personally attest, goes to a savings account or a retirement fund. Still, some people put money aside for their retirement years, lowering that average spending amount accordingly.

Where does it go? First, according to the Credit Loan website – a business where it pays to understand spending – says the average earning is more like $75,664 before taxes. And each year, out of that, the average American spends $57,311 of that money. In between those two figures – the difference between them – you have to fit in taxes and savings, because those are the only categories left.

The critical numbers for our discussion, however, is what the average person spends and where that spending goes. After all, if you want to start and Unfranchise business and you are told that the key to success is all about shopping, then let’s talk turkey. What kind of shopping are we talking about?


And here’s the answer, keeping in mind that exact accuracy isn’t the point here, according to Credit Loan, the average spending includes $18,886 on housing, $9,049 on transportation, $7,203 for food, $6,831 for pensions and insurance, $4,612 for health care, $2,913 for entertainment and $1,803 for apparel and services. Meanwhile, $2,081 goes to “cash contributions,” whatever the heck that is.


All that amounts to a huge: WOW! Americans – and, you can bet this translates to numbers around the world with a few minor differences – spend a ton of money on food, health care, housing, entertainment – which is the very wheelhouse, as the saying goes, for what Market America offers at its SHOP.COM online marketplace.

You know the expression, “Shop until you drop.” Americans, it turns out, spend, spend, spend, as do Brits, the Taiwanese, Chinese, Irish, French and everyone else in the planetary playground we call Earth.

Spend, spend, spend. You can break down each category further. Spending on healthcare includes diet relief, nutritional supplements, exercise aids. Spending on entertainment includes more than just opera; it includes home-based entertainment, like DVDs, music, games, sports.

Now let’s look at the real brass tacks, as they say. It turns out, after careful analysis, that the average American after taxes has a mortgage valued at $155,361, students loans of $31,946 and a credit card bill of $16,140.

Toss in the average spending figures, stir and serve and what do you get? The average American’s spending includes $17,750 or more per year that could be redirected to SHOP.COM.

Back up the truck! Yes, Americans spend, on average, almost $18,000 per year on products that they could buy on SHOP.COM with its growing, established bank of products that are custom designed to appeal to the average American.

This, you could say, is where the rubber meets the road. That $17,750 is exactly the size, on average, per customer, per referral, per client, per whatever you want to call them, per what you spend, as well, that could be translated into discounts, cash back opportunities and residual income for you.

How big a wow is that?

Furthermore, the numbers are available for several other critical Market America markets. In Britain, for example, the average mortgage is 121,678 British pounds, student loans come to 24,640 pounds, credit card debt 7,616 pounds. And here are the numbers that really matter: Spending per year comes to 24,960 pounds or about $32,000 in U.S. dollars and, cutting to the chase, 18, 470 pounds sterling or slightly over $24,000 of that spending in U.S. dollars could be redirected to SHOP.COM.

Big wow.

These figures, of course, tell you how big the markets are and how much of their economic pies could be redirected to potential earnings for Unfranchise owners.

If follows, of course, that not every culture around the globe has exactly the same priorities as the good, old-fashioned American consumer has. Not everyone shares the same priorities as a British shopper. Every culture has their own likes and dislikes, after all.


But everyone shares, more or less, the same basic needs. Every culture around the world values healthcare and will pursue the products they can afford to remain healthy. Various cultures prioritize beauty products differently, but it is safe to say that everyone on the planet, to some degree, values their personal appearance. Members of modern societies with money to spend represent, of course, very healthy markets for healthcare and beauty aid products.

Within reason, however, the numbers hold steady across the globe. In Australia, the average Aussie spends $74,100 Australian dollars each year, while spending $25,970 Australian dollars or $19,502 in U.S. dollars that could be redirected towards SHOP.COM, earning the Unfranhise developer an opportunity to earn residual income contributing directly to their own, personal spending power.

Go almost anywhere in the world and you will find the overlap that matches SHOP.COM’s line of products in beauty, healthcare, nutrition, diet, electronics, home essentials, shoes and apparel.

It comes to mind that the world’s greatest inventors since the dawn of time have been chasing one elusive and miraculous invention called the Perpetual Motion Machine. This, mostly a myth really, a legend, a fantasy, is the machine that will put an end to our dependence on oil – a machine that runs eternally by creating the power it uses all by itself. It will run for ever. Wind it up and it will never stop.

The Unfranchise system is similar to that famous, mythological Perpetual Motion Machine that runs by itself. After all, Market America has discovered a way to earn money by having people do what they were going to do, anyway. Without expending any extra effort whatsoever, just the act of doing what was on their to-do list, which they would have done one way or another, suddenly unleashes the earning potential that was hiding there all along.

The Unfranchise system doesn’t require any additional expenditure that customer hadn’t planned on spending, anyway. In fact, with discounts, consumers are spending less or using up less financial energy than they might have, anyway, and now it suddenly earns them a residual income – a little icing on the cake.

It’s like all you have to do is roll out of bed. You were going to do that, anyway. Now it earns you an income. It’s like the wine that gets worse as it ages, the best time to drink it is right now. In terms of an Unfranchise option, the question turns out to be: What are you waiting for?


Randal Nardone Numerous Career Achievements

Randy Nardone has a title all professionals in the world would wish to have. The businessman serves in one of the leading global companies as the principal and chief executive officer. Fortress Investment Group is respected for being a trendsetter in the international platform, to get a top position in the company means that Randal Nardone is doing well in life, and he has been getting a good paycheck at the end of the month. The New York City based firm takes pride for having served consumers since the year 1998. Being in the market for two decades means that the organization has managed to go against all the odds and impress its customers who have very diverse needs. With more than one thousand, seven hundred clients, the institution has been growing very fast, and it currently controls assets that are worth forty-three billion dollars. The institution started to trade in the New York Stock Exchange in the year 2007. Visit to learn more about Randal Nardone

Being in charge of a large company in the US, Randal Nardone has numerous responsibilities. First of all, the businessman acquired this position in the year 2013. His appointment came at a time when the former CEO decided to take some rest and retire from the organization. The members of the board, who have been responsible for the top decisions in the company sat down together and decided to reserve the post for Randal Nardone who had been with the firm since the day it took off its operations in the year 1998. By the time he was getting the appointment, the board knew that he was the best and most ideal professional to take the company to the next level in the global market.

When he took on the leadership of Fortress Investment Group, Randal Nardone started to change the company operations in the right direction. The firm started to increase its profits, and more customers came in to get the services. The growth only means that Randal Nardone is an experienced professional who understands that his post is the most important in the company. The businessman is also a top billionaire, according to Forbes.

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Sandy chin also controls the procurement and marketing of customers staple commodities. She has done this task for over 20 years which led to her portfolio manager position. At SAC capital management Sandy Chin served as the senior analyst. She started to manage hedge funds at Visium asset management. She has also served as a senior analyst and deputy president at Neuberger Berman. Sandy Chin met her mentor William “bill” when she was working at the Bank of America and Donaldson. Throughout the ten years, she has collaborated with her mentor, learned and studied.

She gives a narration of how she established her relationship with Bill. Bill hired her to join a team of workers who were covering foodstuffs. She was the second associate to be hired by Bill. His boss Bill always asked her to accompany him in the meetings and conferences. He took the advice of attending meetings without a pen or paper. The aim was to focus on what the people were doing. This act of taking the associate along with him contributed greatly to their success. Stocktaking and modeling recorded great improvements. He engaged sandy chin in taking her to other firms. When she would try to stay on the sell side, he would bring her to the buy-side. This assisted her in developing her career on the buy side. The unique thing with their relationship is that he was willing to teach her without being forced.

Bill assisted sandy chin to overcome things that were a challenge to him. He assisted her on prioritizing and acquiring new titles and promotions. Bill as a mentor helped her to achieve her long-term goals but supporting her to achieve the short-term goals.

Sandy chin learned some lessons from her mentor. She learned that one should always show up for a meeting no matter the company’s size. This is because they could be holding a key to building a very huge enterprise. She also learned that one should come up with original models. This is because one cannot have confidence with something that they have not created themselves. She also learned to never remain silent in a meeting. This is in terms of asking questions. This helps in comparing the responses that come from the experts. Another lesson is that one should invest their personal money in the stock. These help one to work hard so as to avoid a disappointing earnings report.